Maximising bookings for your accommodation on Airbnb is essential to attracting more travellers and ensuring optimum profitability. To help you achieve this, we've compiled a detailed list of tips.
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1. Activate Instant Booking:
By activating Instant Booking, you allow travellers to book your accommodation instantly, without waiting for your approval. Travellers appreciate this speed and are more inclined to choose Instant Booking listings. Airbnb also promotes these listings in search results, which increases their visibility and chances of getting bookings. However, if you prefer to validate each booking, make sure you focus on the other ranking factors to maintain good visibility.
2. Competitive pricing:
Travellers are more likely to book accommodation that is affordable and well suited to their budget. Set competitive prices by looking at the rates of similar listings in your area. You can also use Airbnb's automatic pricing feature to adjust prices based on demand and local events. A combination of attractive rates and automated pricing will maximise your bookings and revenue. You can also offer promotions or discounts to attract more bookings.
3. Avoid cancellations:
Cancellations can disappoint travellers and disrupt their travel plans. Airbnb penalises hosts who cancel bookings, as it detracts from the traveller experience. If a cancellation is unavoidable, make sure you do so with as much notice as possible and provide a clear explanation to the travellers involved.
4. Fast answers:
Rapid response is essential to increase bookings. Respond to booking requests and questions from travellers within 24 hours of receiving them. A quick response shows that you are an attentive and reliable host, which increases travellers' confidence in your accommodation. Your response time is also displayed on your profile.
5. Opt for a flexible cancellation policy:
A flexible cancellation policy is particularly attractive to travellers. Offer a flexible cancellation policy that allows travellers to change or cancel their holiday without incurring excessive costs.
6. Flexible length of stay:
By offering flexible lengths of stay, you can broaden your potential audience. Reduce the minimum length of stay to attract travellers looking for short breaks, and increase the maximum length to cater for travellers looking for longer stays. Also offer discounts for longer bookings to encourage travellers to stay longer.
7. Getting good ratings:
Positive reviews are key to attracting new travellers. Provide an exceptional experience by ensuring that your accommodation is clean, comfortable and well-equipped. Communicate proactively with travellers to meet their needs and resolve any issues quickly. Also encourage travellers to leave reviews after their stay.
8. Keeping the calendar up to date:
Make sure your calendar is always up to date to reflect the actual availability of your accommodation. Travellers need to know when your accommodation is available so they can book with confidence. A well-maintained calendar also shows Airbnb that you are an active host, which can improve your ranking in search results. Don't forget to synchronise your calendars if you rent out your property on several platforms.
9. Aim for Superhost status:
To achieve Superhost status, make sure you meet all the criteria set by Airbnb. This includes maintaining a high response rate, avoiding cancellations, getting good reviews and hosting a sufficient number of travellers. Superhost status boosts your credibility as a host, which can help you attract more travellers.
10. Promote on social networks:
Use social networks to promote your Airbnb listing. Share attractive photos of your accommodation, testimonials from satisfied travellers and information about local activities and attractions. Marketing on social networks can attract new travellers and encourage them to book your accommodation.
By following these tips, you'll optimise your Airbnb listing and increase your chances of getting regular bookings. If you prefer to keep things simple, rely on the Alagoas' services. Our expertise manages the entire rental process, guaranteeing an optimal Airbnb listing and regular bookings. Leave nothing to chance, trust Alagoas for a hassle-free experience.
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